Hi, I’m Aarzoo Babel, a Jewelry Designer from Rajasthan, India. I wanted to take a moment to share with you the story and vision that fuels our brand.

In 2020, Nuvi came to life as a result of my deep-rooted passion for design and my journey as a graduate in Lifestyle and Fashion Accessories from National Institute of Fashion Technology, Gandhinagar. This journey has been a dream come true for me, and I'm thrilled to have you along for the ride.

What truly sets Nuvi apart is my profound appreciation for the heirlooms that have adorned my mother's treasure box for generations. These precious pieces hold a special place in my heart, and I wanted to share their magic with a wider audience. That's where the vision for Nuvi was born.

My dream was simple yet profound: to embrace the essence of tradition and allow it to flourish in the modern world. It's like a beautiful marriage between the timeless beauty of Indian designs and the ever-evolving pulse of contemporary aesthetics.

I'm enchanted by this amalgamation, and it keeps me deeply connected to both my rich heritage and the exciting trends of today. It's a journey filled with love, creativity, and a touch of magic.